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The Marketing Maven Behind The Bible Belt's Most Polarizing College
Dec 11 2018
By honing in on a patriotic culture and a specific clientele of potential students, Jerry Davis transformed the Bible Belt's College of the Ozarks from a struggling brand into an exclusive, respectably-ranked school.
Full Story by Carter Courtier: https://www.forbes.com/sites/cartercoudriet/2018/11/28/bible-belt-ivy-how-college-of-ozarks-became-one-of-americas-most-elite-schools/
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