LeBron James Makes History as the First Athlete to Get His Own Ken Doll

Apr 09 2025

In a groundbreaking move, Barbie has officially announced that LeBron James is the first athlete to be honored with his very own Ken doll. This exciting news comes from Mattel, the company behind Barbie, which has unveiled images of the new doll that captures the essence of the NBA superstar, activist, author, and philanthropist.

According to a statement from Mattel, this collaboration is part of a partnership with the LeBron James Family Foundation. The release of this Ken doll marks a significant milestone as it is the first time a professional athlete has been transformed into a Ken figure. With Ken's 65th anniversary approaching next year, Mattel is thrilled to expand its "Kenbassadors" lineup with this iconic addition.

Krista Berger, the senior vice president of Barbie and Global Head of Dolls at Mattel, expressed her enthusiasm, stating, "Ken is Barbie's longtime best friend and supporter. We are excited to bring fans a new presentation of Ken that celebrates LeBron as a role model, his iconic status, lasting impact on culture, and dedication to setting a positive example for the next generation to reach their limitless potential."

LeBron James himself shared his thoughts on this honor, reflecting on his childhood and the role models who inspired him. He emphasized the importance of hard work and dedication in achieving one's goals. "It's an opportunity to recognize the powerful impact of role models who instill confidence, inspire dreams, and show kids that they, too, can achieve greatness," James remarked.

True to LeBron's style, his Ken doll stands an inch taller than the standard doll and comes in larger packaging. The doll is dressed in a stylish varsity jacket, a signature "We Are Family" t-shirt from the LeBron James Family Foundation, Nike sneakers, Beats headphones, sunglasses, a fanny pack, a gold watch, and his iconic "I Promise" band.

Mark your calendars! The LeBron James Ken doll will be available for purchase starting April 14 at 12:01 p.m., with a retail price of $75. This unique collectible is sure to be a hit among fans and collectors alike, celebrating not just LeBron's achievements but also the positive influence he has on the youth.

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