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AFL Goes Global: The New World Game
Apr 01 2024
Australian rules football, once a local game in Melbourne, has now become a global phenomenon with growing popularity in countries like South Africa and Ireland. The AFL Grand Final was broadcast in 170 countries in 2010, including China, highlighting the sport's international appeal. The AFL has evolved into a multi-billion-dollar business with a strong presence worldwide, as executives aim to expand the game's reach globally. Aussie rules football is on track to conquer new territories and bring a taste of the world back home.
