The Angels are set to grace the runway once again as Victoria's Secret unveils plans to bring back its legendary fashion show in its original format. After experimenting with a revamped version in 2023, the brand is gearing up for a spectacular return to its roots with a glamorous runway show this year.
A spokesperson for Victoria's Secret expressed excitement for the upcoming show, stating that it will cater to the desires of their customers by delivering a mix of glamour, fashion, entertainment, and iconic wings through a modern lens that reflects the brand's current identity.
Last year, Victoria's Secret introduced a new format for its fashion show in response to criticism over the lack of diversity in its lineup of models. The brand took a hiatus from its traditional televised event after facing declining ratings in 2018, opting for the "Victoria's Secret World Tour" in 2023, which featured a pre-taped presentation streamed on Prime Video.
Since its debut in 1997, the Victoria's Secret fashion show has showcased renowned models known as Victoria's Secret Angels, including Heidi Klum, Gisele Bündchen, and Kendall Jenner. The annual event captivated audiences with its steamy lingerie, live performances, and celebrity appearances, but faced challenges amid changing cultural landscapes.
Following the experimental "World Tour" special featuring Doja Cat, Victoria's Secret is returning to its traditional runway format, signaling a shift back to its classic roots. While a specific date for the show has not been announced, the brand is eager to present a women-led interpretation of this iconic event later this year.
Stay tuned for more updates on Victoria's Secret's highly anticipated fashion show as the brand prepares to make a dazzling comeback to the runway.
