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BTS Shatters Several YouTube Records With ‘Butter’ Music Video | Billboard News
May 24 2021
The colorful video for the song also broke the band's own record and set a new all-time 24-hour record of 108.2 million views and reached a record for the biggest music video premiere on YouTube with 3.9 million concurrents. BTS had a big night at Sunday's BBMAs, winning all four awards they were up for top-selling song, top duo/group, top song sales, and top social artist.